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  1. Add a "contains"/"does not contain" in dynamic content logic

    Add a "field contains"/"field does not contain" rule to the dynamic content editor.

    8 votes
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    • Data on Dynamic Content Variables

      Using dynamic content to personalize email content is a powerful tool as a marketer, however the trade-off is that you lose insight into how each of the individual dynamic elements performed. The alternative method of setting up individual nearly identical messages is very cumbersome to manage. However, this is the current method we chose to use so that we have the ability to go back and see the performance of each version.

      It would completely change our overall email marketing strategies if we were able to use dynamic content with the ability to view the performance of each version.

      3 votes
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        planned  ·  1 comment  ·  Messages - Dynamic Content, Personalization  ·  Flag idea as inappropriate…  ·  Admin →
      • Allow Embedding of Schema Markup

        Allow use of the <script> tag, so we can utilize schema markup in emails. This would allow us to trigger Google confirmation cards as seen here:

        https://developers.google.com/schemas/now/cards

        Or Gmail Actions as seen here:

        https://developers.google.com/schemas/gmail/actions

        More details available here:

        https://developers.google.com/schemas/tutorials/embedding-schemas-in-emails

        3 votes
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        • Subject Line Testing - Dynamic Personalization and Testing Report Email

          Dynamically populate a field value within a subject line test. There isn't a way to dynamically populate their name and perform a subject line test at the same time.

          Also, when there is a winner determined, have the system automatically send an email to a specified email address indicating the details of the test. The email would show the name of the email, time and date the email deployed, the tested that was performed, metric used to determine the winner and the percentage that was used to determine the winner (15.7% open rate for SL 1 vs. 13.8% open rate…

          3 votes
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            planned  ·  1 comment  ·  Messages - Dynamic Content, Personalization  ·  Flag idea as inappropriate…  ·  Admin →
          • allow the "from" field to use dynamic content

            As a company with numerous brands under an umbrella - it would be incredibly helpful to have the "from" field allow dynamic content. We had been doing this on a previous ESp

            1 vote
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